Inclusive Scandinavian rugs woven with ethical purpose.

Sera Helsinki is a Finnish rug and textile brand established in 2016 that combines simple Scandinavian design with traditional Ethiopian handcraft. Sera Helsinki offers wool rugs and cotton towels, all ethically handmade in Ethiopia by artisans, especially disabled people and single mothers, to empower communities and preserve cultural heritage. Sera Helsinki textiles feature natural, undyed sheep wool and hand‑spun cotton in unique designs like Juuret, Kide, Luoto, Palsta and Laine. Durable, hygienic and timeless in style, Sera Helsinki products support inclusive craft and mindful interiors. Explore the Sera Helsinki collection.

Sera Helsinki

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15 products

Palsta RugPalsta Rug - THAT COOL LIVING
Sera Helsinki
Palsta Rug Sale priceFrom $571.00 CAD
Color
Valli Wool RugValli Rug - THAT COOL LIVING
Sera Helsinki
Valli Wool Rug Sale price$3,956.00 CAD
Color
Hanki Rug II - THAT COOL LIVINGHanki Rug II - THAT COOL LIVING
Sera Helsinki
Hanki Rug II Sale priceFrom $819.00 CAD
Aava Rug - THAT COOL LIVINGAava Rug - THAT COOL LIVING
Sera Helsinki
Aava Rug Sale priceFrom $472.00 CAD
Abeba RugAbeba Rug - THAT COOL LIVING
Sera Helsinki
Abeba Rug Sale priceFrom $772.00 CAD
Virta RugVirta Rug - THAT COOL LIVING
Sera Helsinki
Virta Rug Sale priceFrom $1,293.00 CAD
Vuoristo Rug - THAT COOL LIVINGVuoristo Rug - THAT COOL LIVING
Sera Helsinki
Vuoristo Rug Sale priceFrom $772.00 CAD
Color
Nurja Rug - THAT COOL LIVINGNurja Rug - THAT COOL LIVING
Sera Helsinki
Nurja Rug Sale priceFrom $772.00 CAD
Color
Laine Rug - THAT COOL LIVINGLaine Rug - THAT COOL LIVING
Sera Helsinki
Laine Rug Sale priceFrom $772.00 CAD
Color
Retki Rug - THAT COOL LIVINGRetki Rug - THAT COOL LIVING
Sera Helsinki
Retki Rug Sale priceFrom $797.00 CAD
Luoto Rug - THAT COOL LIVINGLuoto Rug - THAT COOL LIVING
Sera Helsinki
Luoto Rug Sale price$3,956.00 CAD
Kuura Rug - THAT COOL LIVINGKuura Rug - THAT COOL LIVING
Sera Helsinki
Kuura Rug Sale priceFrom $472.00 CAD
Kide Rug - THAT COOL LIVINGKide Rug - THAT COOL LIVING
Sera Helsinki
Kide Rug Sale priceFrom $472.00 CAD
Kaarna Rug - THAT COOL LIVINGKaarna Rug - THAT COOL LIVING
Sera Helsinki
Kaarna Rug Sale priceFrom $472.00 CAD
Hanki Rug - THAT COOL LIVINGHanki Rug - THAT COOL LIVING
Sera Helsinki
Hanki Rug Sale priceFrom $472.00 CAD